Partnering with Top Quality Service Providers
Since 2008
For nearly a decade, we’ve been helping our clients differentiate themselves and build great reputations. Today, it’s all about generating five-star online customer reviews.
What We Do
We help service providers get more 5-star reviews on popular sites (Google, Facebook, Angie’s List and more), and we provide powerful tools to help differentiate your business from low-end competitors- in a meaningful and verifiable way.
How We Do It

  Our clients sign in at TheSeal.com to access our simple and effective customer communication & review generation system that motivates happy customers to post 5-star reviews.

 We offer industry-leading employee background screening & ID services, with 3rd party-verification provided directly to your customers by The Seal.

 What Makes Us Unique

“Reputation management” systems help manage reviews after a service call. We help you make a 5-star impression before the call and generate more 5-star reviews and referrals from satisfied customers.

Unlike other background check services, we leverage your investment in your company’s and customers’ security to generate more business at better margins.

What We Do
We help service providers get more 5-star reviews on popular sites (Google, Facebook, Angie’s List and more), and we provide powerful tools to help differentiate your business from low-end competitors- in a meaningful and verifiable way.
How We Do It

  Our clients sign in at TheSeal.com to access our simple and effective customer communication & review generation system that motivates happy customers to post 5-star reviews.

 We offer industry-leading employee background screening & ID services, with 3rd party-verification provided directly to your customers by The Seal.

 What Makes Us Unique

“Reputation management” systems help manage reviews after a service call. We help you make a 5-star impression before the call and generate more 5-star reviews and referrals from satisfied customers.

Unlike other background check services, we leverage your investment in your company’s and customers’ security to generate more business at better margins.

We Changed Our Name

We have changed our name from Ask The Seal to The Seal. Look for some great new products and broader service offerings along with our new branding.

Our Story 

Ed Marchiselli
Founder & CEO
– Owned & operated a 165-employee service business
– Managed over 19,000 residential service contracts

Thank you for your interest in learning about The Seal. I founded the company in 2008 in response to my own need to differentiate my reputable business in a meaningful and verifiable way from other companies that were low-price pretenders.

The Price Trap
After a successful career in high-tech, I became an owner of a 165-employee home service company with over 19,000 residential service contracts. I ran sales & marketing operations for several years. We were often called in to clean up the mess after a consumer had been taken advantage of by an unscrupulous service provider. Many of these providers were unlicensed and/or uninsured. However, consumers were misled by business cards, trucks, advertisements and sales materials falsely claiming these things to make the “businesses” appear legitimate. In most cases, the consumer was left holding the bag when things went wrong.

Why did they choose such a provider in the first place? Because without a meaningful and verifiable way to differentiate between reputable and non-reputable providers, price becomes the only differentiator.  When that happens, good companies and consumers alike can easily fall into the price trap, where the work simply goes to the lowest bidder. The cost to quality service providers is lost business and slimmer margins in an already competitive marketplace.  And if they go out of business, consumers end up with fewer options to hire a quality provider when they really need one.  The risks and costs to consumers are many and varied- from poor quality and shoddy workmanship to financial liabilities and personal safety issues.

Consumer Safety & Security
The safety & security of our customers and their property was important to my company. Going beyond proper licensing and insurance, we performed criminal background checks on every employee we dispatched to a home or business. We frequently found serious problems with applicants working for competitors who advertised and claimed to background check their employees. I discovered that most providers claiming to background check their employees did not actually perform these checks, did not do them correctly, or often did not care about the results. Consequently, recently-released violent criminals and even sex offenders were knowingly or unknowingly being sent into good people’s homes and businesses.

Anyone can tell you they are licensed and insured, but are they really? Anyone can tell you they background check, but do they really? If so, are they doing it right? Do they have a published criterion of who they will and won’t let into your home or business? Anyone can email you an employee’s photo from their own dispatch or email system, but what can you really know about them other than what they look like?

The Seal of Security & Confidence
I started The Seal to help good companies differentiate themselves in a meaningful and verifiable way through 3rd-party verification of licensing, insurance and national criminal background & sex offender checks. My desire was to help both good companies and consumers avoid the price trap by marking quality service providers with our Seal of Security & Confidence. Today our team helps hundreds of clients across the nation build reputation equity upon their already good name.

We Build Reputations
These days, most consumers search for service providers on the internet. Customer ratings and reviews play an increasingly important role in their choices. We developed an automated system to help our clients make a 5-star impression on their customers and generate more reviews from satisfied customers. As the system stacks up highly-rated reviews for our clients on Google, Facebook, Angie’s List and other popular sites, they continue to build their reputation online.

We still have many clients who use our stand-alone screening and/or badging services. Many more have combined those services with our online system and are seeing amazing results in both their online reviews and customer satisfaction. Other clients whose businesses don’t require employee screening services still use our online review generation system as a highly effective tool to streamline reviews and build their online reputation.

Are you an employer who cares about your customers and the reputation of your company? We’d love an opportunity to make an impact on your business.

Thanks for checking out The Seal.

Ed Marchiselli